{"id":61725,"date":"2023-07-09T05:43:47","date_gmt":"2023-07-09T00:13:47","guid":{"rendered":"https:\/\/www.blogsaays.com\/?p=61725"},"modified":"2023-07-09T05:45:16","modified_gmt":"2023-07-09T00:15:16","slug":"shopify-conversion-data-tracking-not-reflecting-facebook-google","status":"publish","type":"post","link":"https:\/\/www.blogsaays.com\/shopify-conversion-data-tracking-not-reflecting-facebook-google\/","title":{"rendered":"[FIX] Why Shopify Conversion Data is NOT Reflecting at Facebook &#038; Google"},"content":{"rendered":"<div class=\"022fc0acf8318b3ad6f5c8ad931dcd59\" data-index=\"2\" style=\"float: none; margin:0px 0 0px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-8995066554814802\"\r\n     data-ad-slot=\"7568158439\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p><span data-preserver-spaces=\"true\">Shopify is a popular e-commerce platform allowing businesses to create and manage online stores. However, some Shopify users have recently reported that incomplete conversion data is being sent to Google and Facebook. It seems that for certain browsers, it's not sending proper data, causing problems with Google Ads, Facebook ads and Google Analytics reports. The incomplete conversion data may also cause other problems,such as:<\/span><\/p>\n<p><span data-preserver-spaces=\"true\"><strong>Increased ad campaign costs <\/strong>: If campaigns are not optimized as effectively, businesses may\u00a0<\/span><em>spend more<\/em><span data-preserver-spaces=\"true\">\u00a0on advertising to achieve their desired results.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\"><strong>Lost sales <\/strong>: If conversions are not tracked accurately, businesses may <\/span>be unable to track<span data-preserver-spaces=\"true\">\u00a0which <a href=\"https:\/\/www.blogsaays.com\/marketing-visual-way\/\">marketing<\/a> campaigns drive sales. This could lead to lost sales opportunities.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\"><strong>Damaged reputation <\/strong>: If you cannot track orders or see <\/span>accurate<span data-preserver-spaces=\"true\"> information about purchases, it may harm your reputation with a customers in the future.<\/span><\/p>\n<p>Overall, the incomplete conversion data issue could\u00a0significantly\u00a0impact businesses that use Shopify. Businesses should monitor their conversion data closely and contact Shopify support if they notice any problems.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-61727 aligncenter\" src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Incomplete-Conversion-Data-Being-Sent-To-Google-And-Facebook.png\" alt=\"Shopify Conversion Data is NOT Reflecting at Facebook &amp; Google\" width=\"613\" height=\"359\" srcset=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Incomplete-Conversion-Data-Being-Sent-To-Google-And-Facebook.png 777w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Incomplete-Conversion-Data-Being-Sent-To-Google-And-Facebook-300x176.png 300w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Incomplete-Conversion-Data-Being-Sent-To-Google-And-Facebook-768x450.png 768w\" sizes=\"(max-width: 613px) 100vw, 613px\" \/><\/p>\n<h3><span data-preserver-spaces=\"true\">Why Shopify Not Sending Correct Conversion Data to Facebook &amp; Google?<\/span><\/h3>\n<p><strong>Shopify conversion tracking<\/strong> allows you to track the performance of your marketing campaigns by sending conversion data to Facebook via the conversion API and to Google via Google Analytics conversion tracking. This data includes information about the products people purchased, the amount they spent, and the channels that led them to your store.<\/p>\n<p>After checkout, Shopify redirects the 'thank you' page to the order status page. The conversion tags are not getting triggered on this page, so incomplete conversion <a href=\"https:\/\/www.blogsaays.com\/after-die-manage-your-google-facebook-accounts\/\">data is sent to Google and Facebook<\/a>. <span data-preserver-spaces=\"true\">This issue started happening after the 13th of May 2023 after some updates of Shopify.\u00a0<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">How to FIX Shopify Sending Incomplete Conversion Data to Google &amp; Facebook<\/span><\/h3>\n<p>There are following solutions to this problem.<\/p>\n<ul>\n<li><strong>Use a third-party Shopify app\u00a0<\/strong><\/li>\n<li><strong>Editing Shopify code\u00a0<\/strong><\/li>\n<li><strong>Shopify Support<\/strong><\/li>\n<\/ul>\n<h4><span data-preserver-spaces=\"true\">1. Use a third-party Shopify app [SuperEasy] :<\/span><\/h4>\n<p><span data-preserver-spaces=\"true\">To fix this issue, you must install a Shopify app like <a href=\"https:\/\/apps.shopify.com\/easy-order-form\" rel=\"nofollow noopener\" target=\"_blank\">EasySell<\/a> or <a href=\"https:\/\/apps.shopify.com\/cash-on-delivery-fee\" rel=\"nofollow noopener\" target=\"_blank\">Releasit<\/a>.This app replaces the default Shopify checkout and ensures that the conversion tags are properly triggered on the 'thank you' page.<\/span><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-61725 gallery-columns-3 gallery-size-full'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/www.blogsaays.com\/shopify-conversion-data-tracking-not-reflecting-facebook-google\/easysell-shopify\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify-.jpg\" class=\"attachment-full size-full\" alt=\"EasySell Shopify review\" srcset=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify-.jpg 1600w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify--300x169.jpg 300w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify--1024x576.jpg 1024w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify--768x432.jpg 768w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/EasySell-Shopify--1536x864.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/www.blogsaays.com\/shopify-conversion-data-tracking-not-reflecting-facebook-google\/releasit-shopify-review\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review.jpg\" class=\"attachment-full size-full\" alt=\"releasit shopify review\" srcset=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review.jpg 1600w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review-300x169.jpg 300w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review-1024x576.jpg 1024w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review-768x432.jpg 768w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/releasit-shopify-review-1536x864.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a>\n\t\t\t<\/dt><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\n\n<p><span data-preserver-spaces=\"true\">Remember, The EasySell or Releasit app is not free and may not be suitable for all Shopify stores. They have a freemium mode for testing. <\/span><span data-preserver-spaces=\"true\">You can use it for testing; if it's working fine at your shop, you may consider buying it until Shopify officially fixes this issue.\u00a0<\/span><\/p>\n<blockquote><p><span data-preserver-spaces=\"true\">We tested this, and all our conversions are properly getting tracked.\u00a0<\/span><\/p><\/blockquote>\n<h4><span data-preserver-spaces=\"true\">2. Editing Shopify code [Complicated] :<\/span><\/h4>\n<p><span data-preserver-spaces=\"true\">Create a custom liquid 'IF' statement that fires a conversion tag on the thank you page if the order time and date are within five minutes of the current time. It will prevent duplicate conversion tracking.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-61732 aligncenter\" src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/editing-shopify-thank-you-page-liquid-script.png\" alt=\"editing shopify thank you page liquid script\" width=\"618\" height=\"466\" srcset=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/editing-shopify-thank-you-page-liquid-script.png 751w, https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/editing-shopify-thank-you-page-liquid-script-300x226.png 300w\" sizes=\"(max-width: 618px) 100vw, 618px\" \/><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Note:<\/span><\/strong><span data-preserver-spaces=\"true\"> Shopify only allows users on higher-tier plans to edit the custom liquid 'IF' statement, so it is unavailable to all users.<\/span><\/p>\n<h4><span data-preserver-spaces=\"true\">3. Shopify Support [Not Helpful] :<\/span><\/h4>\n<p><span data-preserver-spaces=\"true\">Unfortunately, we tried this, but the Shopify support person didn't help us due to very poor product understanding.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Rather they shared some random findings telling us it's happening due to some invalid pixel placement, an issue with Facebook conversion API, an issue with <a href=\"https:\/\/www.blogsaays.com\/google-anlytics-4-code-wordpress\/\">Google Analytics<\/a> 4, a theme issue etc.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">We realized this would not help anyone fix the Shopify store's inability to track conversations on Facebook and Google.\u00a0<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">Conclusion<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">We hope Shopify will release a fix for this issue very soon. Please share this article and tag Shopify on <a href=\"https:\/\/www.blogsaays.com\/social-media-role-in-marketing\/\">social media<\/a> so that they will fix this prolonged pending issue as soon as possible. Please let me know if you have any other questions related to\u00a0Shopify Conversion tracking not working at Facebook &amp; Google?<\/span><\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div><img src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Shopify-Conversion-tracking-not-working-at-facebook-google-.png\" class=\"ss-hidden-pin-image\" alt=\"Shopify Conversion tracking not working at facebook &amp; google\" data-pin-url=\"https:\/\/www.blogsaays.com\/shopify-conversion-data-tracking-not-reflecting-facebook-google\/\" data-pin-media=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Shopify-Conversion-tracking-not-working-at-facebook-google-.png\" data-pin-description=\"[FIX] Why Shopify Conversion Data is NOT Reflecting at Facebook &#038; Google\"\/>","protected":false},"excerpt":{"rendered":"<p>Shopify is a popular e-commerce platform allowing businesses to create and manage online stores. However, some Shopify users have recently reported that incomplete conversion data is being sent to Google and Facebook. It seems that for certain browsers, it's not sending proper data, causing problems with Google Ads, Facebook ads and Google Analytics reports. The [&hellip;]<\/p>\n<img src=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Shopify-Conversion-tracking-not-working-at-facebook-google-.png\" class=\"ss-hidden-pin-image\" alt=\"Shopify Conversion tracking not working at facebook &amp; google\" data-pin-url=\"https:\/\/www.blogsaays.com\/shopify-conversion-data-tracking-not-reflecting-facebook-google\/\" data-pin-media=\"https:\/\/www.blogsaays.com\/wp-content\/uploads\/2023\/07\/Shopify-Conversion-tracking-not-working-at-facebook-google-.png\" data-pin-description=\"[FIX] Why Shopify Conversion Data is NOT Reflecting at Facebook &#038; Google\"\/>","protected":false},"author":1,"featured_media":61734,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1777],"tags":[],"_links":{"self":[{"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/posts\/61725"}],"collection":[{"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/comments?post=61725"}],"version-history":[{"count":0,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/posts\/61725\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/media\/61734"}],"wp:attachment":[{"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/media?parent=61725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/categories?post=61725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.blogsaays.com\/wp-json\/wp\/v2\/tags?post=61725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}