Google Reviews are an integrated feature of Google for business owners. This is to allow the customers to publicly post a review on Google for a particular product or services. Including the customer ’s experience, new ideas, tips, and suggestions for improvement of the business. So the better review that a business receives, the better their product or site traffic will. A customer testimonial is powerful and cannot be underestimated in its influence on other potential customers of a particular business.
A lot of people are looking for reviews from various social media platforms, to ensure the good quality of the product or services business has to offer. They tend to do it before buying, which is a good practice for the customers. That’s why many business owners build their connection with some influencer. They are the one who is most requested to make reviews, as they can easily encourage other people to try a product or services. A local business really needs the help of customer reviews for promoting their business. Focusing on the following points can help your business to have great reviews.
How to increase your google reviews for local business?
It is often asked by a lot of business owners, which is a good question in order to improve their business. It’s not only about the brand your product has or how good your services you think, but it’s the appreciation of your customers to these things.
To increase your Google reviews, you need to plan and use different techniques for your customer.
1. Insist Customer to do Review by Offering some Free Goods or Service:
Ask them to make a review for the business you have, in exchange for free goods. This could be a good reward for the customers and serves as your business system. The best way to encourage them to make a review for the product or services your business has is by connecting to them in different social media platforms. Through this, you can offer them discounts, and many more. It is fascinating for the customers to have a free good, big discount in an exchange with their honest reviews.
2. Ask Customer to Share Review across their Social Media profiles:
Also, you can ask them to share their reviews with other people through different social media platforms. Such as Facebook, Twitter, LinkedIn, and Instagram, this is the fastest way to reach millions of people in the world. Google Reviews is very helpful and powerful marketing tools in this generation. Business owners must always care for their customers and engage themselves to have better reviews.
How to handle critical negative comments from the customer?
Negative comments affect the reputation of a business. But, it could be a challenge to every business owners to improve their product or services for their customers.
Business owners should treat negative comments positively. It would be a big help for them to make innovation and it could be a guide for them on where to start. Asking customers through a direct message will lead to a big change. This is the best technique to use for this situation, another is you can always reply to their comments. Offer them a free of cost visit to your place, or sending them again your products. This could help them to appreciate more your business and change their mind as well. It is an implication that you really care about the reviews of your customer. Negative reviews can serve as a suggestion for some changes and tips as well. Engagement in the customer is very important in managing a business.
Benefits of Google Reviews
Most of people today rely on Google Reviews. They base their willingness to buy a product or avail services of a particular business by reading reviews. This is to make sure that they can spend their money on the right things. Google reviews are very helpful in making awareness to the customer. It is also very important to the business especially to the potential customers, they will trust because of the good feedbacks and will discourage easily if the reviews are negative. Here are some benefits of google reviews
Having different reviews from the site of your business only indicates your care for your customer. People will appreciate it more reading both negative and positive feedbacks. You allow acquiring testimonials you can use in marketing your business. As you focus on the quality, experience, feelings you are giving to your customers.
Google reviews can give you a lot of new ideas, what to change and what to maintain. The best thing in business is you can always innovate things that is possible for the expanding of the business. To better understand what you are doing right or wrong as a business. It is really important to know as whatever the reviews can always affect the daily basis of the business.
To improve the visibility of your business on Google. It always matters the quality and the number of reviews on Google. It is one of the most important factors in ranking for the local SEO. It is when the person scans the search results for a local product or service in Google, then the business listings also include the customer reviews and only shows credibility. It implies that the site and the business are reliable and reputable to try on.
Usually, Google is the first point of contact between a customer and a business. Plug keywords into Google to help the customer to find the information they want to know about the product and services your business has to offer. The best thing about this Google review, is that you allow customers to have the freedom to suggest, recommend and to say the facts about your business.
Having positive reviews can help you to acquire more potential customers and lead to an expansion of the business. On the other hand, when having a hard time reading negative comments from your products or your services, then this could be the time for changing your strategy to increase people who want to review your product. It is always a good idea to hear your customers, as at the end of the day they are the one who will make your business to the top.
Saurabh Mukhekar is a Tech Blogger from Pune, India. He is also thinker, maker, life long learner, hybrid developer, edupreneur, mover & shaker. He’s captain planet of BlogSaays and seemingly best described in rhyme.
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