How to Market iOS & Android apps?

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With the advent of smartphones and mobile operating systems like iOS and Android, there is also a new market that is really booming nowadays. This is none other than the apps market which is really hitting the sky these days. The huge number of mobile apps available in the market has changed the way of using mobile phones. Every day, hundreds of new apps are hitting the market and users are getting more stuff to play with.

mobile phone How to Market iOS & Android apps?

Amidst this pool of great apps, it has become really difficult to position a new app. However, there are some basic and effective tactics which you can apply to marketing your app efficiently. No matter whether it is an iOS app or an Android app, you can apply the following techniques to any of them.

Cloud 1 How to Market iOS & Android apps?

Build nothing but a great app

Yes, you got it right. There is no alternate solution to build a great app. No matter how popular you can make your app, if it is not useful, it will soon be rejected by the users. Simply, build a great app and then only think of applying the other marketing techniques. Make the app quite clean and user friendly. It should also contain a good description and interesting screenshots.

app release date How to Market iOS & Android apps?

Correct the release date

Whenever you submit your app to an app store, it assumes the submission date as the release date. Later, when the app is accepted and released, you should better change the date to the correct one. It will bring more visitors to the app page, due to its visibility in the new release apps page.

Review of Mobile App How to Market iOS & Android apps?

Get some good reviews

There are numerous review sites, where you can get the reviews of the app published. This is necessary because, before using an app, public will definitely go for the reviews first, and you better know the effect of a good review, right? However, you need not pay someone to get a good review of the app. There are indeed some good review sites which will not charge you anything and publish the genuine review only.

online discussion App development How to Market iOS & Android apps?

Participate in online discussions

There are various online discussions goes on regarding the apps, you can also participate in these discussions and promote your one. You can also start your own discussion forum and let the users know about your app.

mobile app special offer How to Market iOS & Android apps?

Offers and Low Prices

An offer is an unavoidable part of any marketing campaign. For some special occasion, you can either lower down the price of the app or give them away for free for a particular day. It will definitely bring more sales and make the app more popular. You can also offer more features to the free version (there is a free version, right?) for some days. It can really attract the users to buy the full version of the app.

Social Media Mobile App Development How to Market iOS & Android apps?

Use Social Media

When everyone else is using this method, then how can you stay back and avoid social media? You should definitely make the best use of various social media platforms like Facebook, Twitter and promote your app.

These are some of the very basic but unavoidable marketing tips for your new app. Of course, there are many other marketing techniques that you can apply, but you can’t miss any of the steps mentioned above.

This guest post has been written by Shabana Haider who suggests looking at Pacebutler Customer Reviews before opting for their services. Pacebutler’s outbound customer outreach number is 4057553131.

6 thoughts on “How to Market iOS & Android apps?

  1. It is kind of dream of me to make a Application and these methods will be going to help me out from these.Will surely try and share my experience also here. :) :)
    mohit recently posted..Best PS3 Games Of 2012My Profile

  2. Excellent guide for marketing mobile apps. One could go no wrong in succeeding if he follow these principles. Thank you!
    KevinF recently posted..Fundamentals of Competitive SEO AnalysisMy Profile

  3. Indeed, application marketing is hitting the sky along with the smartphones in the market. Nice path you have mapped out here for apps marketing.
    Darryl.F recently posted..Fundamentals of Competitive SEO AnalysisMy Profile

  4. Justin Thomson
    Twitter:
    says:

    The Smartphone popularity really increasing day by day because of it’s application support. Mobile App development is one of rocking featured way for the growing technology. I also work as a mobile app developer and your regarding features are awesome about it.

  5. I’m really surprised at how uncommon it is for developers to “engineer” some reviews of their android and iOS apps. Truly, having a good number of positive reviews is absolutely critical to getting one’s foot in the door, so to speak, and get app sales snowballing.

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